Guam bolsters M.I.C.E. business

April 2017
Prudential Insurance event draws over a thousand attendees

Dusit Thani Guam Resort welcomes Prudential Life Insurance Korea for a week’s worth of leisure and events for the company’s top associates as part of its strategic efforts to capture regional M.I.C.E. market business.

From April 1st through the 8th, more than a thousand Prudential employees and their families are on Guam for the“2017 President’s Trophy Convention: Together for Excellence”.

The  goal of the mega  event  is  to  reward,  select  and  recognize  excellent  sales performers  and  key  contributors  to  the  insurance  industry. It also showcases Prudential’s developments and accomplishments in the insurance industry.  Previous destinations for the event include Kuala Lumpur and Malaysia; this is the first time it has been held on Guam.

“From room accommodations and dining outlets to ballroom/banquet space, this event has highlighted the creativity and full potential of Dusit Thani Guam Resort to engage M.I.C.E. (Meetings, Incentives, Conventions, Exhibitions) business for Guam,” said Dusit Thani Guam Resort General Manager Dean Huntsman.

“I am very pleased with our team’s ability to meet all the needs of this group to include setting up and serving a four-course meal to twelve hundred guests in an hour and twenty minutes then immediately flipping the same space in 45 minutes to accommodate a rock concert.”

In addition to daily breakfasts, cocktails, awards presentations as well as a concert – the itinerary even included a beachside fireworks show.

As the largest meeting and banquet facility in Micronesia, DTGU has utilized over 1,169 sqm of flexible event space, including the Grand Ballroom, two Royal Ballrooms, the Salons, the Cellar, Pantry, Living Room and Study for a total of 10 function areas plus all restaurant and dining venues for the various functions for the Prudential group of nearly 1200 participants.

The Prudential convention showcases the capabilities of Guam to vie for these types of events in hopes of building a sustainable M.I.C.E. market for the region.

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